What Benefits a Comprehensive Portfolio Can Have on Your Career

What’s a job without work? What’s a claim without evidence? What’s a person without personality? In all these scenarios, the job, the claim, and the person would be nothing without something to back it up. A thorough and engaging portfolio can do just that for you trying to build your creative career. The digital world has expanded the creative spectrum for artistic people to have many options when it comes to constructing their portfolios. A portfolio can come in the form of a website, demo reel, animation, or a simple scrapbook, but the purpose of them is all the same: it summarizes who you are and reflects that in your work. ​

Employers are looking for creatives who let their work speak for itself. It almost goes along with the saying, “I can show you better than I can tell you.” You can tell someone anything, but for them to be able to see the work for themselves adds another impression on employers and overall boosts your chances of reaching a career goal. 

Why create a portfolio?
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1. Shows your work and improvements: Employers like to see where you started and how you have improved your skills. It shows that you love your craft, and you take it seriously because you are pushing to better yourself for a long-lasting career in the field. 
2. Explore your abilities and skills: Artists have a wide range of techniques and methods they have acquired that you can’t show necessarily in one piece. Throughout the portfolio, it should showcase different pieces highlighting specific abilities. This shows that you are well-rounded and well-versed. 
3. Displays your uniqueness: As an artist or creative person, one thing you don’t want to be is boring or repetitive. You want your work to be different and set you apart from other artists. Your portfolio should feature some of your most out-of-the-box work that will make people remember you. 
4. Visual explanation of possible contributions: One question employers like to ask is what contributions you think you would make to their company. Will you bring creativity? Will you bring uniqueness? Will you bring technique? They want to know, and the benefit of a portfolio is it shows them what you’ll bring.
5. Provides you with a professional identity: Sometimes in the entertainment industry, a musician may have been making music for a long time, but their name isn’t significant until they have that one song that blows up and people link it back to them. This is the same for creative professionals. A good way to make yourself known is to have a compelling portfolio that people can link you to and they won’t forget you. 

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The art field does not have a linear career path, and as an artist being able to understand and utilize all resources is crucial to your success. Your portfolio is a great tool to showcase your work, skills, and individuality, and make a name for yourself. The sooner you start your portfolio the better, no matter what stage you’re at in your career, the benefits of having one outweigh if not having one at all. No matter what profession of art you are trying to achieve, your creative mind should show in your work. Your portfolio is a great platform to present this for enhancing your career. If you want to learn more about comprehensive portfolio, schedule a free consultation with us today!

Patiana Thomas

Writer
The Modern Artist Project